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USDA retail-ad data for October 24–November 5 showed the overall chicken promotion rate up 5.3% from the prior week and the activity index up 23.3%. Advertising increased for whole birds, IQF products, ground chicken, prepared items, deli products and giblets, but declined for chicken parts; the advertised average for fresh conventional whole birds fell to $1.07 per pound from $1.41.
The promotion mix indicates shifting retail competition among chicken formats rather than a clear change in overall poultry supply. More aggressive offers can pressure advertised prices in promoted categories, but the figures are not wholesale market prices.
meatbriefing.comRonny PauluschNov 6, 2026Not enough comparable past events yet for a historical read.
Moves of each commodity's benchmark from the last close before the event. Historical reads pool past events of the same kind; they describe what happened, not what will. Not investment advice.
