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A study in the journal Sustainability using Chinese data from 2004 to 2017 found public opinion, measured through search data, affects broiler prices more than avian influenza outbreaks themselves. Local and regional markets showed the largest negative effects from public sentiment.
The finding is a research result rather than a new supply event, so it has little direct price effect, though it suggests media-driven sentiment can cause broiler price swings during disease scares.
thepoultrysite.comMegan HowellApr 22, 2019Not enough comparable past events yet for a historical read.
Moves of each commodity's benchmark from the last close before the event. Historical reads pool past events of the same kind; they describe what happened, not what will. Not investment advice.
