# Real Loses 69% of Purchasing Power Against Dollar Since First Black Friday in Brazil

> A DCEX study found that the real has lost 69% of its purchasing power against the dollar since the first Brazilian Black Friday in 2010. R$1,000 bought US$578 then and buys about US$182 at current rates near R$5.50. The Focus survey lowered its end-2025 dollar forecast to R$5.60.

- Date: 2026-11-13 · published 2026-11-14T15:10:24.044Z
- Category: macro · region Brazil · magnitude low
- Page: https://feedsoft.ai/events/99574-real-loses-69-of-purchasing-power-against-dollar-since-first-black-friday-in
- Commodities: [Brazilian Real (BRL per USD)](https://feedsoft.ai/c/USDBRL.md)

## Why it matters

This is a consumer purchasing-power analysis with no direct effect on grain or feed supply, demand or prices.

## Similar past events

| Commodity | Date | Event | 5-day % | 20-day % |
| --- | --- | --- | --- | --- |
| USDBRL | 2023-04-20 | [Latam FX higher against soft dollar, Brazil real snaps 3-day losing streak \| Financial Post](https://feedsoft.ai/events/36623-latam-fx-higher-against-soft-dollar-brazil-real-snaps-3-day-losing-streak.md) | -0.0% | -2.2% |
| USDBRL | 2022-04-27 | [Brazilian real, Chilean peso steady against raging dollar \| Financial Post](https://feedsoft.ai/events/6862-brazilian-real-chilean-peso-steady-against-raging-dollar-financial-post.md) | +0.3% | -3.2% |
| USDBRL | 2020-09-04 | [Brazil's real slips against firmer dollar, Wall St slide hits Latam stocks \| Financial Post](https://feedsoft.ai/events/51311-brazil-s-real-slips-against-firmer-dollar-wall-st-slide-hits-latam-stocks.md) | -0.1% | +7.1% |
| USDBRL | 2025-12-01 | [Dollar closes higher against the real, bucking the trend abroad \| Brasil 247](https://feedsoft.ai/events/8062-dollar-closes-higher-against-the-real-bucking-the-trend-abroad-brasil-247.md) | +1.3% | +4.5% |
| USDBRL | 2025-10-30 | [Dollar rises against the real, still influenced by Fed decision \| Brasil 247](https://feedsoft.ai/events/22619-dollar-rises-against-the-real-still-influenced-by-fed-decision-brasil-247.md) | +0.2% | -0.1% |

## Sources

- forbes.com.br: https://forbes.com.br/forbes-money/2026/11/real-perde-69-do-poder-de-compra-em-dolar-desde-a-1a-black-friday-no-brasil/

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Data from Feedsoft AI (https://feedsoft.ai/). For information only; not investment advice.