# (CIIE) Economic Watch: After historic roadmap signing, Canadian companies eye greater visibility in China

> Canadian officials used the China International Import Expo to promote Nova Scotia lobster and strengthen recognition of its Canadian origin among Chinese consumers. Nova Scotia official Jason Hollett said about a quarter of the province’s seafood is sent to China and described plans for promotions with Chinese retailers and restaurants.

- Date: 2026-11-07 · published 2026-11-07T18:14:51.204Z
- Category: trade · region Canada and China · magnitude low
- Page: https://feedsoft.ai/events/86324-ciie-economic-watch-after-historic-roadmap-signing-canadian-companies-eye
- Commodities: [Canola Meal](https://feedsoft.ai/c/CANMEAL.md)

## Why it matters

The branding campaign aims to support consumer recognition and demand for Canadian lobster in China, but the article gives no change to supply or prices for a listed feed or agricultural commodity.

## Sources

- english.news.cn: https://english.news.cn/20261107/47dd1262c6b14e8ab2bd03a8b5053449/c.html

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Data from Feedsoft AI (https://feedsoft.ai/). For information only; not investment advice.