# Dairy farmers hit by Freshways' 7ppl milk price cut - Farmers Guide

> Freshways has notified suppliers of a 7 pence per litre cut to its base milk price from 1 December 2026, lowering the standard litre price to 31.0p. The cut reverses September and October increases that had taken the rate to 38ppl. The NFU Dairy Board criticised the move, citing drought, bluetongue and policy uncertainty, and Arla has also announced a milk price reduction.

- Date: 2026-11-02 · published 2026-11-02T12:07:40.245Z
- Category: market · region UK · magnitude low
- Page: https://feedsoft.ai/events/75337-dairy-farmers-hit-by-freshways-7ppl-milk-price-cut-farmers-guide
- Commodities: [Milk (Class III)](https://feedsoft.ai/c/MILK.md)

## Why it matters

Lower UK processor milk prices reduce farm-gate returns and may tighten dairy farmers' feed budgets, with reduced margins potentially slowing herd investment and feed purchases. The effect on feed commodities is modest and indirect.

## Read by commodity

- MILK: bearish ▼

## Sources

- farmersguide.co.uk: https://www.farmersguide.co.uk/livestock/dairy-beef/dairy-farmers-hit-by-freshways-7ppl-milk-price-cut/

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Data from Feedsoft AI (https://feedsoft.ai/). For information only; not investment advice.