# New markets for traditional cereal varieties

> An EU-funded HealthyMinorCereals project is studying market potential for traditional cereals such as naked oats and spelt. Case studies in Switzerland, the Czech Republic and Estonia are assessing whether successful marketing can persuade farmers to grow them.

- Date: 2018-01-15 · published 2018-01-15T12:00:00.000Z
- Category: market · region EU · magnitude low
- Page: https://feedsoft.ai/events/67045-new-markets-for-traditional-cereal-varieties
- Commodities: [Oats](https://feedsoft.ai/c/OATS.md)

## Why it matters

Minor cereals make up a small share of EU production, so any expansion would have little effect on feed grain prices. Market development could still gradually add niche oat demand.

## Sources

- openaccessgovernment.org: https://www.openaccessgovernment.org/new-markets-traditional-cereal-varieties/41168/

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Data from Feedsoft AI (https://feedsoft.ai/). For information only; not investment advice.