# ‘Consumers are smarter than us, they are buying more fat.’ | Ag Moos

> Dairy consultant Calvin Covington told producers at a January 29 Pennsylvania meeting that 2019 Northeast Federal Order blend prices could rise $1.00 to $1.50 over 2018. He said butterfat is driving milk check value as consumers favour whole milk, butter and full-fat cheese. He urged producers to focus on component pounds.

- Date: 2019-02-19 · published 2019-02-19T12:00:00.000Z
- Category: market · region US · magnitude low
- Page: https://feedsoft.ai/events/60593-consumers-are-smarter-than-us-they-are-buying-more-fat-ag-moos
- Commodities: [Milk (Class III)](https://feedsoft.ai/c/MILK.md)

## Why it matters

Stronger demand for butterfat and components supports milk values and could lift dairy-driven feed demand. The forecast is a private outlook rather than a confirmed price move.

## Read by commodity

- MILK: bullish ▲

## Sources

- agmoos.com: https://agmoos.com/2019/02/19/covington-cautiously-optimistic-for-dairy-in-2019/

---
Data from Feedsoft AI (https://feedsoft.ai/). For information only; not investment advice.