# Poultry industry outlook: positive prospects amid avian influenza uncertainty - Poultry News

> Rabobank expects a strong second half for the global poultry industry, with 2023 feed costs projected 10-15% below 2022 highs. Supply is tight in Europe, Mexico, Russia, the Philippines and Malaysia, while the US, Japan and Thailand are improving. Rabobank flags a possible HPAI outbreak in Brazil's southern states as a key risk.

- Date: 2023-07-05 · published 2023-07-05T12:00:00.000Z
- Category: report · region Global · magnitude low
- Page: https://feedsoft.ai/events/35193-poultry-industry-outlook-positive-prospects-amid-avian-influenza-uncertainty
- Commodities: [Chicken](https://feedsoft.ai/c/CHICKEN.md), [Corn](https://feedsoft.ai/c/CORN.md), [Soybean Meal](https://feedsoft.ai/c/SBM.md)

## Why it matters

Lower grain and oilseed costs reduce feed expenses for poultry producers and signal softer feed demand, while a Brazilian bird flu outbreak could disrupt trade and lift chicken prices.

## Read by commodity

- SBM: bearish ▼
- CORN: bearish ▼
- CHICKEN: bullish ▲

## Similar past events

| Commodity | Date | Event | 5-day % | 20-day % |
| --- | --- | --- | --- | --- |
| CORN | 2024-04-17 | [Poultry market outlook – The issues influencing production - Poultry Producer](https://feedsoft.ai/events/30880-poultry-market-outlook-the-issues-influencing-production-poultry-producer.md) | +0.2% | +2.7% |
| CORN | 2024-07-26 | [Corn & Soybean Market Outlook \| Industry News \| feedlotmagazine.com](https://feedsoft.ai/events/29307-corn-and-soybean-market-outlook-industry-news-feedlotmagazine-com.md) | -3.3% | -5.7% |
| CORN | 2025-11-06 | [Grain and Biofuels Outlook: Record Fall Harvest Arrives Amidst Trade Uncertainty, Strong Biofuel Demand](https://feedsoft.ai/events/15072-grain-and-biofuels-outlook-record-fall-harvest-arrives-amidst-trade-uncertainty.md) | +0.9% | +2.6% |
| CORN | 2025-08-30 | [Poultry Market Outlook - Aug - Ceva Poultry](https://feedsoft.ai/events/23465-poultry-market-outlook-aug-ceva-poultry.md) | +0.3% | +5.0% |
| CORN | 2024-12-05 | [Corn and soybean elevator outlook: Strong dollar and policy uncertainty cloud outlook for demand \| CoBank \| Cooperative. Connected. Committed.](https://feedsoft.ai/events/26945-corn-and-soybean-elevator-outlook-strong-dollar-and-policy-uncertainty-cloud.md) | +4.3% | +5.8% |
| SBM | 2021-09-22 | [Concerns for Europe, Southeast Asia temper positive global poultry outlook  \| MEAT+POULTRY](https://feedsoft.ai/events/45139-concerns-for-europe-southeast-asia-temper-positive-global-poultry-outlook-meat.md) | -0.2% | -3.8% |
| SBM | 2026-01-30 | [Poultry Market Outlook - Jan - Ceva Poultry](https://feedsoft.ai/events/21206-poultry-market-outlook-jan-ceva-poultry.md) | +2.0% | +8.8% |
| SBM | 2022-10-24 | [Avian Flu Still Dampens Poultry Numbers - Mid-West Farm Report](https://feedsoft.ai/events/39138-avian-flu-still-dampens-poultry-numbers-mid-west-farm-report.md) | +1.8% | -1.8% |

## Sources

- poultrynews.co.uk: https://www.poultrynews.co.uk/business-politics/poultry-industry-outlook-positive-prospects-amid-avian-influenza-uncertainty.html

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Data from Feedsoft AI (https://feedsoft.ai/). For information only; not investment advice.