# Data, marketing are keys to success in sorghum country

> John Duff writes that sorghum farmers can find profit opportunities if they know production costs and seek marketing advice. He notes 2023 was better than 2022 despite late-season drought, and that resurgent Chinese demand has pushed sorghum basis higher this harvest.

- Date: 2023-10-12 · published 2023-10-12T12:00:00.000Z
- Category: market · region US · magnitude low
- Page: https://feedsoft.ai/events/33681-data-marketing-are-keys-to-success-in-sorghum-country
- Commodities: [Sorghum](https://feedsoft.ai/c/SORGHUM.md)

## Why it matters

Stronger Chinese import demand and higher basis support sorghum prices for feed buyers, though renewed drought risk could tighten supply for 2024.

## Read by commodity

- SORGHUM: bullish ▲

## Sources

- farmprogress.com: https://www.farmprogress.com/sorghum/data-marketing-are-keys-to-success-in-sorghum-country

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Data from Feedsoft AI (https://feedsoft.ai/). For information only; not investment advice.