# Duff discusses new approaches to support emerging markets in sorghum at SUWU  - High Plains Journal

> John Duff, who runs the consultancy Sero Ag Strategies after leaving the National Sorghum Producers, discussed supporting emerging-market sorghum opportunities at the Sorghum U/Wheat U event in Wichita, Kansas. He emphasized market development, sustainability, and investment in emerging markets. The piece is an interview-style profile with no new price or supply data.

- Date: 2024-10-31 · published 2024-10-31T12:00:00.000Z
- Category: market · region US · magnitude low
- Page: https://feedsoft.ai/events/27917-duff-discusses-new-approaches-to-support-emerging-markets-in-sorghum-at-suwu
- Commodities: [Sorghum](https://feedsoft.ai/c/SORGHUM.md)

## Why it matters

Development work in emerging sorghum markets could gradually broaden export demand for US sorghum, but the piece offers no near-term supply or price change.

## Read by commodity

- SORGHUM: neutral

## Sources

- hpj.com: https://hpj.com/2024/10/31/duff-new-approaches-to-support-emerging-markets-in-sorghum-at-suwu/

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Data from Feedsoft AI (https://feedsoft.ai/). For information only; not investment advice.